GRAPHIC DESIGN • BRAND IDENTITY DESIGN • PHOTOGRAPHY • CONTENT CREATION • ILLUSTRATION
Han Bakes Sweets
PASTRY CHEF
Han Bakes Sweets.
Han Bakes Sweets is a social media platform where Hannah shares her passion for baking through captivating reels and high-resolution food photography. Having graduated with a Certificate IV in Patisserie from William Angliss Institute, she aims to showcase her love for pastries and desserts, attract clients, and advance her career opportunities.
In developing Han Bakes Sweets’ brand identity, it is essential to reflect Hannah’s personality and the chef she aspires to be. The brand should strike a balance between elegance and flair, highlighting the artistry and sophistication of her exquisite desserts.
Project Details
BRANDING PACKAGE: 0.1 SEED - Basic Branding to get you growing.
Extras: Brand Illustration, Instagram Set-Up & Cake Care Instruction Card Design
COLOUR PALETTE & TYPOGRAPHY
Strong foundation to create an elegant and flamboyant brand identity.
Selection
LOGO & ILLUSTRATIONS
Versatile logo variations, including a simplified mark for social media, paired with whimsical hand-drawn illustrations that reflect the playful spirit of Han Bakes Sweets.
Creation
PRIMARY LOGO
WORDMARK
ILLUSTRATIONS
CONTENT CREATION
Crafted the overall look and feel of Han Bakes Sweets' social media presence.
Design
View @hanbakesweets on Instagram!
PACKAGING DESIGN
Cake Care Instruction Card and box branding
